Rae Gross
 

BRANDING

 

COPYWRITING

 

DIGITAL MARKETING

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 I specialize in capturing your brand’s essence through copy and digital assets and then devise a strategy for growth utilizing paid, earned, and organic channels.

How do I do this? First, I look at what historically has been done and glean any learnings for future campaigns. Second, I break down the goals and objectives of your company and devise marketing strategies based on your KPIs and resources. Finally, I create processes for measuring the success of campaigns and outreach to determine what is working, and then start the cycle over again.

I’ve been telling stories all my life, and discovering and sharing yours is what I do best.

 

Skills

 
 
  • Digital Marketing

  • Copy Writing

  • Content Creation

  • Marketing Strategy

  • Email Marketing

  • Team Leadership

 
  • Social Media Community Management

  • Search Engine Optimization

  • Search Engine Marketing

  • Branding

  • Data Analysis

  • Budget Management

 
 

"She's extremely passionate, energetic, innovative and quick to adapt to new trends and ideas."

Dann Allen | Customer Experience Exec at Union Bank 

 
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Clients Include 

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"She is a very intelligent, creative, and tireless worker."

Billy bosworth  |  CEO at DataStax

 
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My Bio

 
 
 

Prior to launching my marketing consulting practice I was the Director of Marketing for Sage Goddess, the largest online retailer of metaphysical tools. In 18 months we grew the company revenue over 100% and my team and I launched successful digital marketing campaigns, a new website and e-commerce platform, and reimagined the marketing and customer service teams. Before that, I was part of the social media team that led Jaguar’s Super Bowl 2014 social media campaign. Most recently I served as the interim Director of Subscriber Acquisition at FilmStruck, TCM’s streaming service. While at FilmStruck my team doubled the number of subscribers on the service in only 10 months and shifted the brand voice to a more colorful, playful, and streamlined identity. My 13 years in marketing spans many industries including Cannabis, Footwear, Action Sports, Telecommunications, OTT Streaming Services, and Enterprise Software.

 
 

"Rae's ability to apply her knowledge in a manner that drives business results is most valuable."

Andy Colley  |  Director of Sustainability at AT&T

 
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